Who doesn’t like a top-10 list? Here are two of them for 2026 — one showing metros where sellers are likely to have the upper hand and another highlighting markets where first-time buyers may finally find openings. But before you scan the lists, keep one fundamental point in mind: there isn’t one housing market this year — there are many. Local conditions will determine whether buyers or sellers hold the advantage.

As Selma Hepp, Chief Economist at Cotality, puts it: “Looking ahead to 2026, regional differences will remain pronounced, with demand favoring areas that offer both economic opportunity and relative affordability.” Below is a clear look at where sellers are poised to win, where first-time buyers may find luck, and what matters more than any ranked list.

Certain metros are expected to favor sellers in 2026 because of a mix of strong buyer demand, price momentum and quick days-on-market. In those places, inventory is relatively tight compared with buyer interest, which gives sellers leverage. What sellers in those markets can typically expect:

  1. Stronger buyer interest and faster activity on new listings.

  2. Shorter times on market and higher likelihood of competitive offers.

  3. Better odds of selling at — or above — asking price when the property is well-prepared.

This doesn’t guarantee every listing will be an instant success. Preparation still matters: accurate pricing, excellent presentation and a solid marketing strategy will maximize outcomes. Sellers in these metros who work with an agent and prepare their homes strategically are the ones most likely to capitalize on favorable conditions.

On the flip side, some metros present more opportunity for first-time buyers. Realtor.com highlights areas where affordability, increasing housing availability, and healthy local economies combine to create genuine openings for those who’ve struggled to break in. In buyer-friendlier markets, prospective first-time owners often see:

  1. Less intense bidding and more time to evaluate choices.

  2. Greater room to negotiate on price and contract terms.

  3. A clearer path to getting an offer accepted without extreme concessions.

Those metros typically balance reasonably priced homes with amenities and local job prospects — the combination that turns “someday” into “this could actually work.” For first-time buyers, that mix is what enables a practical route onto the ladder rather than a leap of faith.

Not seeing your city on any list? Don’t worry — these national snapshots are illustrative, not definitive. The real story is local. How your specific neighborhood behaves will depend on supply, demand, new construction, and local economic drivers. That’s why the smartest move — whether you’re buying or selling — is to work with a local agent who knows how your market is trending.

Practical implications: a seller in a buyer-leaning metro may need a more aggressive pricing and prep plan to attract attention, while a buyer in a seller-leaning area should enter the market pre-approved and ready with a competitive strategy. Either way, local expertise translates national trends into an actionable, tailored plan.


Bottom line

2026 won’t be a single, uniform market — it will be a patchwork where some metros favor sellers and others open real doors for buyers. The right outcome hinges less on headlines and more on local conditions and strategy.

💼 If you want to know how your market stacks up and what that means for your move, let’s connect — a local perspective will change how you approach buying or selling.